With the Hip Hop Explosion upon us that has been dubbed the
most anticipated Hip Hop event in JHB we see true development through a
collaboration facilitated by UPE (Urban Phenomenon
Entertainment). Doug (UPE)the companies director was approached by Dj Zakes to
do a UPE Mixtape to highlight the events done by the company in 2012 and to
also use it as promo for the Hip Hop Explosion happening on the 3rd
at Zula Bar in CPT and on the 4th Baseline
in JHB, Doug then took it a step further and proposed to Skyzoo that he do a
mixtape with the Mixmaster and Skyzoo agreed. Doug then pulled in C-Live as
marketing tactic for radio as he is on 5 fm. On the tape we see Dj Zakes mix
side A of the Mixtape and C-Live Mix Side B of the Mixtape. This eliminates
all speculation that artists that come in from the states only come in to the
country to take and never give back. The tape also serves as a motivation for
young people wanting to expand their networks beyond S.A so they see that international collaboration
are not far fetched.
LINK: https://soundcloud.com/djzakes-mixmaster/skyzoo-mixtape-home-coming
Dope Concept!!!
ReplyDelete